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Willmus Weddings

Online Wedding Dress Shopping VS San Diego Bridal Boutiques!

Updated: Nov 28, 2021


Wedding Dress Online Shopping

Just got engaged? Congrats! Itching to find that perfect dress? Start here! It's time to round up the bridal brigade & pop the bubbly 👭👭🍾 Whether you visit your local boutiques or shop from the comfort of your home, we've got you covered!

Now, let's find that dream dress! BUT don't forget these important TIPS:

-Know your budget: don't forget to factor in alterations, accessories, shoes, etc.

-Start early: we recommend 9-12 months prior

-Do your research: pin away! Not all gowns will be displayed and may need to be pulled from the back

-Know what type of wedding you're having: boho, beachy, modern? Your dress should compliment the setting and background

-Make appointments: you'll be guaranteed the full hour you deserve!

-Limit your entourage: the decision is yours in the end and too many cooks in the kitchen leads to too many opinions

-Bring the right undergarments

-Be open: step out of your comfort zone and try on a variety of styles! You may fall for one that you didn't even consider

-Move around: walk, sit, dance!

So here you have it...some of our favorite online and local bridal boutiques from a San Diego Wedding Planners perspective:

• Online Bridal Shops •

Online bridal shop

Lulus has a large selection of affordable dresses for the bride to be and all of her favorite girls.

Rent the Runway is a great option for anyone that wants to rock a designer look at an awesome price.

*Rental periods are either 4 or 8 days. They'll even send you two sizes of your choice to make sure you get the perfect fit!

*PERK: After you register your wedding with RTR, you will receive 20% off AND if you mention Willmus Weddings to purchase a bride or bridesmaid package, you will unlock a free accessory rental!

Asos carries an assortment of bridal gowns in a wide variety of styles. Perfect for the non-traditional bride!

Buy Online Wedding dress

Simply Bridal believes that all brides should be able to choose a top quality gown at a reasonable price.

*Choose the quick ship option to get your gown within 1 week. Their "try it at home" program allows you to try multiple styles and send back the ones that you don't like!

Nearly Newlywed offers a mix of new, used, pre-owned and sample gowns at discounted prices, each of which are inspected and authenticated.

Weddington Way is a one stop shop for all things Bridal Party. Created to give a "social shopping" experience so each of your lovely ladies can coordinate through online showrooms.

ShopBop offers gowns for every budget and in various styles, from casual and bohemian to elegant and modern.

*Free shipping and returns.

From classic to elegant styles, J. Crew has everything you need for the entire Wedding Party.

Offering a variety of cool styles for the fashion-forward bride and her tribe, Revolve keeps up with all the latest trends.

• Local Shops •

Chic, cool and custom are the three words you'll think of when you check out Christina Sfez's collection. Sfez began designing wedding dresses in France and has recently started selling her custom gowns in San Diego. The designer gathers vintage pieces from flea markets in France and throughout her travels across the globe, transforming each one into a new and unique dress!


The White Flower Bridal Boutique promises a relaxing, enjoyable and personalized shopping experience with a professional consultant to help you pick the perfect gown!

BHLDN, a division of Anthropologie (and a Willmus Weddings favorite!), offers swoon worthy, knock your socks off, gorgeous wedding gowns! From boho to whimsical and for budgets of all sizes. *Bridal separates can be mixed and matched to create individual and custom looks.

The Dress Theory offers rare, unique and highly sought after dresses! They specialize in making a bride's “bohemian, romantic, fashion-forward, modern, or eclectic vision” come true.




The Bustle strives to give each bride the individual attention she deserves. Watch their stylists make it all come together, while you relax in your own private boutique.

Archive Bridal offers a wide variety of designer and couture gowns. *You can even have them "archive" your gown...an organic, in-house preservation so your favorite dress ever remains in perfect condition.

Brides by Demetrios offers an assortment of beautiful gowns at affordable prices.

You can count on Willmus Weddings to help you find the wedding dress of your dreams!

Contact our Wedding Planner in San Diego to learn more about our Wedding Planning & Coordination Packages offered in San Diego (or anywhere in Southern California). Let us find the perfect wedding venue for you in San Diego and introduce you to the best wedding vendors!

We also offer Photography and Videography for your big day. While some of our photos are posed, most of our shots are candid. We capture every moment of your wedding day through a fun and journalistic approach. Contact our San Diego photographer for more info!

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